With several companies coming in with similar kind of products and services, it gets difficult for them to mark a distinctive place. One surest way of making a niche is to offer excellent customer service, right? Sure it is. Only if we understand well what constitutes excellent customer service and where do we draw a line.

Today, customers just require to be heard properly and their problems resolved in time. If you can create that feeling, your customers would stay with you for long and also be your brand champions. Stop trying to delight your customers by thousand different obsessive ways. It may work negatively. Just give them what they need and win their trust in your products and services. "All customers really want is a simple and quick solution to their problem."

Warranty Management is a right opportunity to maximize customer service experience. Most of the best-run companies believe in automating warranty but often tend to take wrong steps towards such process automation. They bank upon making changes in their existing systems to cater to warranty processes and at the same time try to accomplish the entire warranty process rather perfectly. The irony however is that tweaking your existing applications/systems to suit service and warranty management requirements or building a home-grown tool is a non-standard and futile exercise. In the short-run, it may look to be an easy and cost effective alternative but it actually creates a mesh in the service operations and causes substantial revenue loss.

In an effort to streamline warranty process at all levels, including - OEMs, Suppliers and third-party service providers, many companies are revising their business processes and adopting technology to better manage their product warranty. Many have understood that a comprehensive review of the entire warranty process includes repair operations, claims handling, forward and reverse logistics, and cost recovery processes. This requires the collation of data at one centralized platform. For this, the companies find Warranty Management Software as the right technology tool that streamlines warranty and claim processes. These softwares are integrated business intelligence solutions that have emerged as a handy tool in pioneering warranty management.

Nearly all industries in today’s hypercompetitive global marketplace require superior after-sales support and service. Offering quality products, good market reach and competitive pricing have long been accepted as “must-haves” for a successful brand. Superior after-sales is the new guru-mantra that not only helps in winning you best customer experience, but also adds to your bottom-line. Companies that invest in empowering their service management practices are the clear leaders in achieving customers’ continued loyalty.

Apart from multiple pilferages in after-sales service operations, one common yet unattended problem is of Moonlighting. Although moonlighting is not considered to be ethical in the industry, yet it is a prevalent practice among service engineers. While Moonlighters discreetly indulge in a second job, after and sometimes even during their working hours, the companies that hire them have to suffer a substantial burn on their bottom-line.

Many companies, despite knowing about the pilferage and loss due to such moonlighting, struggle to prevent such practices. In this post, we would highlight the scenarios during which Moonlighting in service industry could be active and ways to deal with this malpractice.

Because if you run a Fitness or Gyming center, you must know that your equipments are worth it; only if you don’t follow the “fix it only when it stops working” approach. When someone buys fitness equipments, they are buying more than just equipments. Every sale is a promise to meet and exceed our customer's expectations, and also the promise of excellent equipment after-sales service.

After-Sales Service though critical is still a neglected or less thought about business process in the health & wellness industry and can be a major bottleneck to the growth if it continues to be neglected further.