Multi-tier channel marketing involves more than one marketing intermediaries. The channel members of the Indirect marketing model constitutes functions as Collection of goods, Warehouse Management, Financing the goods, risk-taking ability, escalation of goods, payment collection, et al. Some food for thought here: with multi channels arises multiple responsibilities. They offer a great impact on your bottom-line but requires great deal of attention and management- the reason many companies rigorously use Secondary Sales Tracking Software to manage their sales.

Warranty is an evidence of the manufacturer’s commitment of its product quality to customers. But it is sad that most companies pay very little attention to warranty management, thus missing opportunities for significant bottom-line savings, as well as increased business value through higher level of customer satisfaction. However, high-performance businesses treat warranty management as an asset that can create tangible shareholder value.
 

Simply launching the best product in the market would not earn long-term benefits for the manufacturer. In order to achieve recognition for its products, a manufacturer need necessarily offer a strong post-sales support to the end-customers. This may include AMC support, Query handling on IVR Calls, 24*7 email support, online repair management applications etc.

Online Repair Management System is lately being used by manufacturers who prefer an automated and streamlined way to measure the repair turn-around time. It often gets difficult to find a system that offers optimum functionality and meets all business needs. In this blog, we would list few must-have elements to look for in a Repair Management Software / Application.

Even though the traditional mom and pop retail shops have been getting a lot of attention in recent times, it is the trend of Super Specialty Stores that is really taking off. The Specialty Stores promise big business to the FMCG companies, all thanks to the changing attitude of majority of consumers who prefer to shop from specialized stores like Reliance Food, Reliance Retail, Big Bazaar and Subhiksha, when compared to the stand-alone stores.

Apart from the merriment and socializing, Festive Seasons brings with it other very attractive factor- huge discounts, attractive schemes and offers. Be it New Year, Diwali, Halloween or Christmas, shopping at discounted prices become an intricate part of the festive seasons and adds much fun and colors to the festive mood. Most spenders avail maximum advantage of this period and shop till they drop!

In the severe economic times, when the business is limited and expenses surmount, entrepreneurs look for ways to save money at every sales step. In the process, they focus all their energies on getting more business to maximize ROI. This is but half-truth.

Inventory Management is a rather broad and complex topic with manufacturers and service managers. A lot has already been discussed about it, but the classic question remains the same: Is optimizing inventory a big challenge for manufacturers? Quite often than not, the answer that we receive is “Yes”. With multiple processes for managing the inventory, and no standard structure, Inventory Management often sounds like an oxymoron.

Managing inventory in a product supply chain can be very taxing. Warehouse Managers often face a hard time streamlining the goods, as inventory sitting can cost their business dearly in terms of cash flow. Rental space, insurance, taxes, safety measures can all contribute to the expense sheet in warehouse management. The manual process of receiving, handling, storing, packaging, moving and supervising the materials has to be streamlined in order to get a magnified picture of the inventory.

Controlling inventory and spare parts with diversified manufacturing units and its regional & central warehouses, often becomes one of the measures in yielding returns. This is because after-sales business processes stock maintenance; repair management and account management are often managed by sales team, product line management and repair centers and not by the OEMs alone.

Choosing the right after-sales Service Management Solution can be challenging; especially when multiple run-of-the-mill Customer Service Management providers fail to bridge the gap between business units, service channel, third-party service providers and end-customers. To help you manage your after-sales business processes effectively, this article focuses on 7 key strategies you should consider before choosing your service management solution.

Manual tracking of records, on spreadsheets, e-mails and phones may seem to be easier, but they are either too labor expensive, or sometimes just impossible. In business, time is money and automation helps you save both! It has thus become a strategic necessity in the competitive marketplace, and more and more companies are attempting to get on the bandwagon as soon as possible. Sales automation allows better communication and better management of primary, secondary and tertiary sales management, sales return management, warehouse stock management, target and forecast management, price protection management and many more useful sales analytics.

After-sales service is built around the idea of dealing with customers after they have used the product/service. This aims at strengthening the customer relationship, and hence the decision of outsourcing after-sales service should be dealt with utmost caution. Are you outsourcing your after-sales to a support company? How do you leverage the benefits of outsourcing after-sales service? What are the challenges you can face while outsourcing after-sales to a service partner? Through this article, find out the challenges and benefits of outsourcing your post-sales support to a service & support outsourcing company, and analyze how you can avoid the pitfalls associated with it and streamline service management.

Selling goods in multiple channels means dealing with multi-channel inventory planning. It may at first sound exaggerated, but how well you plan and manage your inventory often determines your customer service level and profits. Right since the multichannel distribution was in its infancy, to a situation called NOW where it is the very need of the product-based companies, the guru mantra of inventory management has been just one: Streamlining and Managing Inventory.